友情提示:如果本网页打开太慢或显示不完整,请尝试鼠标右键“刷新”本网页!
合租小说网 返回本书目录 加入书签 我的书架 我的书签 TXT全本下载 『收藏到我的浏览器』

tommy and co.-第22部分

快捷操作: 按键盘上方向键 ← 或 → 可快速上下翻页 按键盘上的 Enter 键可回到本书目录页 按键盘上方向键 ↑ 可回到本页顶部! 如果本书没有阅读完,想下次继续接着阅读,可使用上方 "收藏到我的浏览器" 功能 和 "加入书签" 功能!


popular in the halls。  Five men; when she had finished; begged her 
to go on。  Miss Ramsbotham; speaking in a shrill falsetto; 
explained it was the only tune she knew。  Four of them begged her 
to play it again。  Miss Ramsbotham played it a second time with 
involuntary variations。

The Lady Mary's carriage was announced by the imperturbable Willis。  
The party; with the exception of the Lady Mary and the hostess; 
suppressed with difficulty an inclination to burst into a cheer。  
The Lady Mary thanked Mrs。 Loveredge for a most interesting 
evening; and beckoned Tommy to accompany her。  With her 
disappearance; a wild hilarity; uncanny in its suddenness; took 
possession of the remaining guests。

A few days later; the Lady Mary's carriage again drew up before the 
little house in Regent's Park。  Mrs。 Loveredge; fortunately; was at 
home。  The carriage remained waiting for quite a long time。  Mrs。 
Loveredge; after it was gone; locked herself in her own room。  The 
under…housemaid reported to the kitchen that; passing the door; she 
had detected sounds indicative of strong emotion。

Through what ordeal Joseph Loveredge passed was never known。  For a 
few weeks the Autolycus Club missed him。  Then gradually; as aided 
by Time they have a habit of doing; things righted themselves。  
Joseph Loveredge received his old friends; his friends received 
Joseph Loveredge。  Mrs。 Loveredge; as a hostess; came to have only 
one failinga marked coldness of demeanour towards all people with 
titles; whenever introduced to her。



STORY THE SIXTH:  〃The Babe〃 applies for Shares



People said of the new journal; Good Humourpeople of taste and 
judgment; that it was the brightest; the cleverest; the most 
literary penny weekly that ever had been offered to the public。  
This made Peter Hope; editor and part…proprietor; very happy。  
William Clodd; business manager; and also part…proprietor; it left 
less elated。

〃Must be careful;〃 said William Clodd; 〃that we don't make it too 
clever。  Happy medium; that's the ideal。〃

People saidpeople of taste and judgment; that Good Humour was 
more worthy of support than all the other penny weeklies put 
together。  People of taste and judgment even went so far; some of 
them; as to buy it。  Peter Hope; looking forward; saw fame and 
fortune coming to him。

William Clodd; looking round about him; said …

〃Doesn't it occur to you; Guv'nor; that we're getting this thing 
just a trifle too high class?〃

〃What makes you think that?〃 demanded Peter Hope。

〃Our circulation; for one thing;〃 explained Clodd。  〃The returns 
for last month〃

〃I'd rather you didn't mention them; if you don't mind;〃 
interrupted Peter Hope; 〃somehow; hearing the actual figures always 
depresses me。〃

〃Can't say I feel inspired by them myself;〃 admitted Clodd。

〃It will come;〃 said Peter Hope; 〃it will come in time。  We must 
educate the public up to our level。〃

〃If there is one thing; so far as I have noticed;〃 said William 
Clodd; 〃that the public are inclined to pay less for than another; 
it is for being educated。〃

〃What are we to do?〃 asked Peter Hope。

〃What you want;〃 answered William Clodd; 〃is an office…boy。〃

〃How will our having an office…boy increase our circulation?〃 
demanded Peter Hope。  〃Besides; it was agreed that we could do 
without one for the first year。  Why suggest more expense?〃

〃I don't mean an ordinary office…boy;〃 explained Clodd。  〃I mean 
the sort of boy that I rode with in the train going down to 
Stratford yesterday。〃

〃What was there remarkable about him?〃

〃Nothing。  He was reading the current number of the Penny Novelist。  
Over two hundred thousand people buy it。  He is one of them。  He 
told me so。  When he had done with it; he drew from his pocket a 
copy of the Halfpenny Jokerthey guarantee a circulation of 
seventy thousand。  He sat and chuckled over it until we got to 
Bow。〃

〃But〃

〃You wait a minute。  I'm coming to the explanation。  That boy 
represents the reading public。  I talked to him。  The papers he 
likes best are the papers that have the largest sales。  He never 
made a single mistake。  The othersthose of them he had seenhe 
dismissed as 'rot。'  What he likes is what the great mass of the 
journal…buying public likes。  Please himI took his name and 
address; and he is willing to come to us for eight shillings a 
weekand you please the people that buy。  Not the people that 
glance through a paper when it is lying on the smoking…room table; 
and tell you it is damned good; but the people that plank down 
their penny。  That's the sort we want。〃

Peter Hope; able editor; with ideals; was shockedindignant。  
William Clodd; business man; without ideals; talked figures。

〃There's the advertiser to be thought of;〃 persisted Clodd。  〃I 
don't pretend to be a George Washington; but what's the use of 
telling lies that sound like lies; even to one's self while one's 
telling them?  Give me a genuine sale of twenty thousand; and I'll 
undertake; without committing myself; to convey an impression of 
forty。  But when the actual figures are under eight thousandwell; 
it hampers you; if you happen to have a conscience。

〃Give them every week a dozen columns of good; sound literature;〃 
continued Clodd insinuatingly; 〃but wrap it up in twenty…four 
columns of jam。  It's the only way they'll take it; and you will be 
doing them goodeducating them without their knowing it。  All 
powder and no jam!  Well; they don't open their mouths; that's 
all。〃

Clodd was a man who knew how to get his way。  Flippspelled 
PhilipTweetel arrived in due course of time at 23; Crane Court; 
ostensibly to take up the position of Good Humour's office…boy; in 
reality; and without his being aware of it; to act as its literary 
taster。  Stories in which Flipp became absorbed were accepted。  
Peter groaned; but contented himself with correcting only their 
grosser grammatical blunders; the experiment should be tried in all 
good faith。  Humour at which Flipp laughed was printed。  Peter 
tried to ease his conscience by increasing his subscription to the 
fund for destitute compositors; but only partially succeeded。  
Poetry that brought a tear to the eye of Flipp was given leaded 
type。  People of taste and judgment said Good Humour had 
disappointed them。  Its circulation; slowly but steadily; 
increased。

〃See!〃 cried the delighted Clodd; 〃told you so!〃

〃It's sad to think〃 began Peter。

〃Always is;〃 interrupted Clodd cheerfully。  〃Moraldon't think too 
much。〃

〃Tell you what we'll do;〃 added Clodd。  〃We'll make a fortune out 
of this paper。  Then when we can afford to lose a little money; 
we'll launch a paper that shall appeal only to the intellectual 
portion of the public。  Meanwhile〃

A squat black bottle with a label attached; standing on the desk; 
arrested Clodd's attention。

〃When did this come?〃 asked Clodd。

〃About an hour ago;〃 Peter told him。

〃Any order with it?〃

〃I think so。〃  Peter searched for and found a letter addressed to 
〃William Clodd; Esq。; Advertising Manager; Good Humour。〃  Clodd 
tore it open; hastily devoured it。

〃Not closed up yet; are you?〃

〃No; not till eight o'clock。〃

〃Good!  I want you to write me a par。  Do it now; then you won't 
forget it。  For the 'Walnuts and Wine' column。〃

Peter sat down; headed a sheet of paper:  'For W。 and W。 Col。'

〃What is it?〃 questioned Peter〃something to drink?〃

〃It's a sort of port;〃 explained Clodd; 〃that doesn't get into your 
head。〃

〃You consider that an advantage?〃 queried Peter。

〃Of course。  You can drink more of it。〃

Peter continued to write:  'Possesses all the qualities of an old 
vintage port; without those deleterious properties'  〃I haven't 
tasted it; Clodd;〃 hinted Peter。

〃That's all rightI have。〃

〃And was it good?〃

〃Splendid stuff。  Say it's 'delicious and invigorating。'  They'll 
be sure to quote that。〃

Peter wrote on:  'Personally I have found it delicious and' Peter 
left off writing。  〃I really think; Clodd; I ought to taste it。  
You see; I am personally recommending it。〃

〃Finish that par。  Let me have it to take round to the printers。  
Then put the bottle in your pocket。  Take it home and make a night 
of it。〃

Clodd appeared to be in a mighty hurry。  Now; this made Peter only 
the more suspicious。  The bottle was close to his hand。  Clodd 
tried to intercept him; but was not quick enough。

〃You're not used to temperance drinks;〃 urged Clodd。  〃Your palate 
is not accustomed to them。〃

〃I can tell whether it's 'delicious' or not; surely?〃 pleaded 
Peter; who had pulled out the cork。

〃It's a quarter…page advertisement for thirteen weeks。  Put it down 
and don't be a fool!〃 urged Clodd。

〃I'm going to put it down;〃 laughed Peter; who was fond of his 
joke。  Peter poured out half a tumblerful; and dranksome of it。

〃Like it?〃 demanded Clodd; with a savage grin。

〃You are sureyou are sure it was the right bottle?〃 gasped Peter。

〃Bottle's all right;〃 Clodd assured him。  〃Try some more。  Judge it 
fairly。〃

Peter ventured on another sip。  〃You don't think they would be 
satisfied if I recommended it as a medicine?〃 insinuated Peter
〃something to have about the house in case of accidental 
poisoning?〃

〃Better go round and suggest the idea to them yourself。  I've done 
with it。〃  Clodd took up his hat。

〃I'm sorryI'm very sorry;〃 sighed Peter。  〃But I couldn't 
conscientiously〃

Clodd put down his hat again with a bang。  〃Oh! confound that 
conscience of yours!  Don't it ever think of your creditors?  
What's the use of my working out my lungs for you; when all you do 
is to hamper me at every step?〃

〃Wouldn't it be better policy;〃 urged Peter; 〃to go for the better 
class of advertiser; who doesn't ask you for this sort of thing?〃

〃Go for him!〃 snorted Clodd。  〃Do you think I don't go for him?  
They are just sheep。  Get one; you get the lot。  Until you've got 
the one; the others won't listen to you。〃

〃That's true;〃 mused Peter。  〃I spoke to Wilkinson; of Kingsley's; 
myself。  He advised me to try and get Landor's。  He thought that if 
I could get an advertisement out of Landor; he might persua
返回目录 上一页 下一页 回到顶部 0 0
快捷操作: 按键盘上方向键 ← 或 → 可快速上下翻页 按键盘上的 Enter 键可回到本书目录页 按键盘上方向键 ↑ 可回到本页顶部!
温馨提示: 温看小说的同时发表评论,说出自己的看法和其它小伙伴们分享也不错哦!发表书评还可以获得积分和经验奖励,认真写原创书评 被采纳为精评可以获得大量金币、积分和经验奖励哦!